When To Rebrand Your A/E/C Firm
A/E/C firms struggle with knowing when to rebrand. Here are five scenarios that indicate it’s time to consider rebranding.
The Process of Creating Great Video
To get the most value from video professionals, you must understand the process of creating great video.
Should We Include A People Section In Our AEC Firm Website?
It surprises me that I’m often asked this question. I answer this FAQ, and more, in this post.
SMPS The Wave 2014 Resources
Outline & Resources from David Lecours and Josh Miles session at SMPS-PRC The Wave Conference 2014
SMPS Interview on Rebranding AEC Firms
To promote a national webinar on rebranding, SMPS interviews David Lecours on this topic.
To Sell Is Human Book Review
I recommend To Sell Is Human by Daniel Pink to anyone in the A/E/C industry because, as the book says, "we're all in sales now." Many A/E/C firms claim that "everyone in the firm sells," but they rarely offer sales training. This book fills that knowledge gap,...
